実践ビジネス英語 2020/8/27 L8(5) A New Era of Corporate Social Responsibility





実践ビジネス英語 2020/8/27 L8(5) A New Era of Corporate Social Responsibility(5)CSR の新時代
-Summary
Nissen says business leaders stress the importance of benefiting the overall community in the decades after World War Ⅱ, but that this attitude changed in the 1980s. According to McMillan, people today are increasingly aware that just focusing on profits was a major cause of our current environmental and societal problems. Pearson quotes a group of investors are saying that being accountable to everyone means being countable to no one.
Q1). ピアソンによると、今後10年ほどの間に会社が求めるようになるのは、どのような CEO ですか。
Pearson says, “But in the next decade or so, companies are going to need CEOs who can drive both a business agenda and a much broader stakeholder agenda.”
Q2). 80年代には、何が善であると言われましたか。
But then came the 80s, when people said greed was good.
drive both a business agenda and a stakeholder agenda 業務上のアジェンダとステークホルダーのアジェンダの両方を推進する
agenda 方針 行動計画
The rules of the game have changed. ゲームのルールが変わった。
We talk about the rules of the game in a lot of situations. This means the generally accepted standards, you know, operating procedures and different parts of life and work. New employees have to learn the rules of the game. Don’t contradict the boss. Be respectful to people who have been there longer than you. That sort of thing.
game changer ゲームのルールを変える者
世の中の流れを大きく変えるもの、現状に大きな影響を与える革新的な要素。
It’s not like we haven’t been here before. それは初めてのことというわけではない。

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